Tag Archives: Ecommerce

Konga to re-launch pay on delivery

 

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Konga, ecommerce platform is set to relaunch Pay On Delivery (POD) from tomorrow, starting with customers in Lagos before extending the service to other states from September 1.

This is after effectively achieving same day delivery of approximately 97per cent of product orders in major cities in the last 30 days.

Confirming the development, Mr. Nick Imudia, CEO Online, disclosed that Payment On Delivery was suspended when erstwhile owners – Naspers and AB Kinnevik were in discussions before the acquisition of the business by the Zinox Group.

“We have taken our time to restructure, improve our technology and capacity in terms of our own staff and logistics to meet customers’ expectations. We have invested substantially in our logistics arm, K-Express culminating in the acquisition of new line-haul trucks, delivery vans and motor bikes to meet the commitments of not just POD, but also achieve a minimum of 85 per cent same day delivery of major products categories by July 2019 across the nation as mandated by the Board of Konga.

“Someone must make it happen, and we have decided to take the bull by the horns with new mega warehousing and storage facilities being opened across the country with best in class technologies,” he affirmed.

Mr. Imudia also stated that Konga, in line with its status as the biggest composite e-commerce company in Africa, is expanding its retail network as promised by the company’s Management, with a target of 100 stores before the end of 2019 but with a long-term ambition of achieving 774 stores by 2022.

“Effective August 1st 2018 and considering Nigeria’s deficient payment system, Konga customers have several payment and delivery options. This will go a long way to excite our customers and expand the numerous order fulfilment channels available to our customers.

“In addition to pre-payment and payment on delivery, you have the additional option of ordering online to pay and collect from the nearest Konga retail store.”

5 MOST VALUABLE COMPONENT OF A SUCCESSFUL ONLINE STORE

5 MOST VALUABLE COMPONENT OF A SUCCESSFUL ONLINE STORE

There are plenty of guides online nowadays that try to tell you how easy it is to make money by setting up an online store. While they might explain how to set up the store, very few show you how to make it a success. Unfortunately, it’s estimated that over 90% of all internet businesses fail within the first 120 days. If you want to make sure your online store is a success, you’re going to want to ensure you have these five important components covered.

Most Important Components of a Successful Online Store

1. The perfect product
What is it you’re selling? This is going to be the starting point for any online store, so it’s essential you give it plenty of thought. Will you be making your own products? Will you be drop shipping them? Perhaps you’ll be ordering in bulk from somewhere like AliExpress and then shipping them to customers?

Before your online store goes live, you need to ensure you’re selling the best possible product at a price that makes sense. Competing against the big names, such as Amazon and eBay, is no easy feat. So, while finding the perfect product is half of the battle, there are plenty of other things you need to consider too.

2. An enjoyable shopping experience
Once you have your perfect product (or products), it’s time to move onto the online shopping experience itself. Unless you’re willing to pay for a developer or have some web design knowledge yourself, it’s imperative you find an e-commerce platform that lets you design a fully-functioning store with very little experience.

Popular e-commerce platforms include WooCommerce on WordPress – although you may need some web design knowledge for this – and Shopify, which has several templates and themes for you to get started with right away. Ask friends and family members to test out your new online store, to make sure it’s easy for a potential customer to use.

There are plenty of guides online nowadays that try to tell you how easy it is to make money by setting up an online store. While they might explain how to set up the store, very few show you how to make it a success. Unfortunately, it’s estimated that over 90% of all internet businesses fail within the first 120 days. If you want to make sure your online store is a success, you’re going to want to ensure you have these five important components covered.

Most Important Components of a Successful Online Store

1. The perfect product
What is it you’re selling? This is going to be the starting point for any online store, so it’s essential you give it plenty of thought. Will you be making your own products? Will you be drop shipping them? Perhaps you’ll be ordering in bulk from somewhere like AliExpress and then shipping them to customers?

Before your online store goes live, you need to ensure you’re selling the best possible product at a price that makes sense. Competing against the big names, such as Amazon and eBay, is no easy feat. So, while finding the perfect product is half of the battle, there are plenty of other things you need to consider too.

2. An enjoyable shopping experience
Once you have your perfect product (or products), it’s time to move onto the online shopping experience itself. Unless you’re willing to pay for a developer or have some web design knowledge yourself, it’s imperative you find an e-commerce platform that lets you design a fully-functioning store with very little experience.

Popular e-commerce platforms include WooCommerce on WordPress – although you may need some web design knowledge for this – and Shopify, which has several templates and themes for you to get started with right away. Ask friends and family members to test out your new online store, to make sure it’s easy for a potential customer to use.

3. Safe and secure
Next on the list is ensuring your website is safe and secure. People are far more likely to purchase from you if you build a sense of trust. The first thing you’re going to want is an SSL certificate to keep their personal details safe, especially at the checkout.

On top of an SSL certificate, there are plenty of other ways you can ensure a safe and secure shopping experience. Keep all of your anti-virus software up to date, change your passwords on a regular basis, and store customer details somewhere that can’t be hacked into. Also, create pages for your terms and conditions and privacy policy, so customers know that you’re legitimate.

4. Build your community
Social selling is key to driving traffic to your online store nowadays. However, don’t just schedule some posts on social media and hope that you’re going to win over thousands of new customers. Instead, build a community around your brand. Engage your audience with advice, tips, tricks, buying guides, questions, pictures, and videos.

On top of building your community on social media, consider signing up to a handful of the big name review websites too. This will give somewhere for customers to leave glowing reviews of your business – and somewhere for potential customers to check if you’re as good as you seem!

5. Customer service
Finally, one of the most critical and often overlooked components of a successful store is customer service. If you put all of your time and energy into the above points but forget excellent customer service, then it will all be for nothing.

Make sure you’re keeping your customers happy every step of their buying journey. The happier they are, the better your reviews and the more new customers are likely to buy. Answer questions promptly, deal with returns swiftly, and do it all with a smile on your face! Excellent customer service is the key to success.

These are just five of the most important components of a successful online store, although there are many more. If you run your own e-commerce business, what do you think has contributed to its success?