PHONE REPAIRS BUSINESS IN NIGERIA
The Telecommunications company in Nigeria is one of the most lucrative industries in Nigeria. This is mostly attributed to the gross percentage of the Nigerian population requiring the services of this industry through their mobile phones. More than 150 million people in Nigeria use mobile phones for communications, and thus huge numbers makes it a feasible sector where entrepreneurs can make a good earning from. Assuming just 5% of this population using mobile phones have their phones develop faults on a daily basis, it is more than enough to generate billions of Naira. This is why entrepreneurs should look into keying into this very lucrative market by engaging in the business.
Cell phone repair is one of the easiest profession to learn and execute when you fully become a professional. It does not require a whole lot of capital to start up, but that does not affect how much you take home from the business every single day. All you need to do is just to find a competent professional to learn from, and you are free to go set up your own business afterwards. Through this article, you will learn everything concerning the cell phone repair business, how to make a huge chunk on a daily basis, and many other factors that will help you flourish in this kind of business.
HOW TO START A PHONE REPAIR BUSINESS IN NIGERIA
Just like many other entrepreneurial ventures in Nigeria, cell phone repairs can be a huge hit for entrepreneurs who invest all their time, money, and effort in. Though some people refrain from this kind of business because it may require some tech knowledge on the make up of mobile phones and how they operate. Well, we’re here to debunk such stories because it is totally untrue. As a matter of fact, most of the people who offer cell phone repairs services in Nigeria don’t really know much about the operating mechanism of cell phone. All they know is what to do when phones have particular issues, without much knowledge about the technical aspects of it.
Having that knowledge, nothing should stop any one from going into this business either as a side work, or a full time job. The conditions to be successful are already in place for this business through the diverse number of people who use mobile phones. Here, we will explain the steps to take in order to make a successful entrepreneur in cell phone repair business.
The first thing that should come to mind when planning to have a profession in cell phone repairs is to first learn how to. There are lots of mobile phone brands in Nigeria which have different setup that set them apart from each other. When any of these brands develop a fault, different methods for repairs are required for different brands. Also, there are lots of faults which phones may develop in the long run. These faults may result from poor use by the owner, or a software issue due to old age and conditions.
These factors are considered when trying to make repairs on any brand of device you come across. Some of the most common faults you see around includes: Broken screens, spoilt mouth piece, faulty microphone, broken casings, Virus attacks, broken Sim slot, spoilt power button, and so on. Some of these faults are some you are conversant with as a user of mobile phones. So while learning, you will always find interesting things about how to diagnose a faulty phone, and the required steps to fix it.
You can decide to go learn the profession from a well established professional in the business which is the best way to learn. You will only be required to pay a little sum of money, just so you will be provided with all the tools you need to learn and samples you can work with while learning. The learning fee is usually not higher than N20,000 (Lagos price). After paying, you will be provided access to see and handle some of these tools that will help you grow in the learning process. This style of learning gives you a hands-on approach and experience on the trade.
Another way of learning the trade is through YouTube. There is virtually nothing that happen in the real world that you won’t find on the online platform, one of which is phone repairs. You can find series of videos which elaborate on different faults phones develop and ways to fix them. It is quite the easy way out, but not the best, as you will not be able to have practical experience of what you are learning. However, combining YouTube videos and learning from professionals gives you a complete knowledge of the profession through theory and practical experience. This will go a long way in boosting your proficiency in the business.
- Phone Brands for Repairs
Like noted earlier in this article, different brands of phones require different methods for repairs due to the different set up and architecture of these devices. The way you will repair a Samsung device will be completely different from how you repair an Apple product, which is of course more expensive and harder in fixing. You can decide to specialize in Android brands like Infinix, Tecno, Samsung, itel, Gionee, and so on. You might decide to focus on Apple devices which of course, only a select few of the Nigerian population possess, or you can specialize in Java phones like Nokia. Combining knowledge and specializing in 2 or more brands will go a long way in helping you gain more customers, earn more, and increase your proficiency in the profession.
- Tools and Equipment
As in many other professions you find today, Mobile phone repairs require tools that will help you dismantle phones, make repairs, and assemble them after the required repairs have been executed. Without these tools, it is almost impossible to make any repairs on faulty devices. Most of these tools are easily affordable and available for purchase. Some of the most important tools includes:
- Screw driver
- Soldering iron
- Adhesive tape
- Magnifying lamp
- Battery tester
- LCD tester
- Cleaning brush
Finding the ideal location to set up your business after you might have completed the learning process of this profession is one of the major ingredients to success. Just like any other profession, the location of your business matters, as it determines if you can reach your target customers easily, it determines how exposed your business is to the population, and how much customers you can pull in on a daily basis.
One of the best places to set up this kind of business is in close proximity companies that specialize in phone sales, a place where mobile phone sales (both new and fairly used) are concentrated, and so on. This is because most people go around place where they get phones to make repairs when it develops a fault, and they feel it is a much safer environment for repairs.
Strategies required to Succeed in the Mobile Phone Repairs
All business have strategies you can employ to help boost sales, reach to customers, exposure, and having a upper hand over competition. Despite the fact that a lot of people consider phone repairs to be a local, unskilled job; it has proven to be the complete opposite over the years. Cell phone repairs have become a rebranded profession in the last couple of years. Many entrepreneurs have injected a lot of cash in this business reaped extraordinary returns. So how can you go about your cell phone repairs business that will earn you trust, edge over competition, extra exposure, and so on.
First of all, as said earlier, the location of your business will go a long way in determining how many customers you get on a daily basis, and how many people know about your business. The more exposed your business is to people, the more likely they will tend to end up in your shop for repairs when the need arises. Another way you can create exposure for your services is through social media marketing. You can advertise your services on your numerous social media accounts, providing insights on services you offer, exciting opportunities customer stand to earn when they deal with you, and so on. Advertising your business online also gives customers a level of trust in you, since there have been cases where many people’s devices are poorly handled by repairers.
You can also make offers available for potential customers who are looking to do business with you. It may be through subsidized costs, or any other offers which will be too hard to resist.
Aside making phone repairs, you can add some extra services to repair works which you are focused on. You can charge fees for providing customers with apps such as games, utilities, messengers, and so on. You can also provide rooting services for Android users in order to have access to what regular users won’t usually have. Adding accessories to your shop is another added incentive you stand to gain from in the long run.
Profit Potential of Phone Repair Business in Nigeria
With the huge influx of high grade mobile phones in Nigeria, there are lots of expensive phones in the market today. Most of these phones have spare parts reaching N10,000 and above like screens. A change in a single phone screen cost up to N10,000 in repair shops, with at least N2,000 going to workmanship. This means that if you get to make screen repairs for ten customers, you will go home with nothing less than N20,000, assuming you do nothing else on the day. The more expensive the device, the higher the likelihood of charging higher. That amounts to at least N500,000 on a monthly basis. That is a much better deal when compared to office workers, isn’t it?
Mobile phone repairs in Nigeria is obviously a lucrative business that is untapped by many entrepreneurs. This may be due to the perception that it is a job that is for locals or the uneducated lot. However, with a breakdown of the potential amounts made on a monthly basis, such perceptions will totally change. To tap into this mighty resource, all you need is to become an expert in the profession, and take necessary steps to grow and Advertise your business for a better reach, leading to more customers. You can’t really get it wrong in this type of business.